Disclaimer: I did not create all of this from scratch. I found bits of pieces from my mentors over the past ten years and modified them until they converted very well, even with cold traffic.
Please do the same.
Remember to test different versions if you can but changing colors, text font and by rearranging certain parts of this letter. With that said, it’s great how it is and continues to test well for anyone that uses a customized version of it for their company, product or program.
You can do the same...
Something to note as you read this letter below. You can use it in a variety of ways… To write a sales video script, to put on a webpage and to record as an audio. Once you adapt this to your product and company, you’ll know much more about your how to overcome your potential customers and clients objections, concerns and hesitations.
I included a fairly accurate representation of how this would look on a sales page with the fonts and styling. Feel free to modify and customize this for your personal needs!
Lastly, just so you know… this specific “long-form” sales letter was to indoctrinate a cold traffic lead into our benefit and value proposition… then to get them to take action by setting up a free consultation call with my team so we could provide them LIVE value as it applies to their specific situation or company.